Comcast Stepping up to Netflix and Hulu

Comcast-On Demand Logo

Comcast recently announced that its customers have watched 20 billion entertainment choices On Demand since the service launched in 2003 – an industry first in television. Eight years ago Comcast offered 740 movies, music videos and cartoons to half of its customer base. Available today to 20 million customers, On Demand usage continues to increase with approximately 350 million programs currently viewed each month.

Marcien Jenckes, Senior Vice President and General Manager of Video Services, Comcast, remarked that “On Demand was the first technology to give millions of customers instant access to entertainment choices to watch on their schedule. The service has been a major influence in the adoption of time-shifted viewing, which has now become mainstream.”

Comcast celebrates this milestone with the launch of the Xfinity On Demand Awards, honoring the most-viewed new release movies, TV series, musical artists and other programming on the service. Here are the recipients of the Xfinity On Demand Awards in the TV categories.

Overall and Comedy TV Series:
1. South Park (Comedy Central), 2. Entourage (HBO), 3. Sex and the City (HBO)

Drama TV Series:
1. The Sopranos (HBO), 2. NCIS (CBS), 3. CSI (CBS)

Reality TV Series:
1. Intervention (A&E), 2. Survivor (CBS), 3. Real World (MTV)

Did you contribute to the 20 billion views? What do you think of the TV winners?