Season 2 of UNDERCOVER BOSS Picks Four New Companies


UNDERCOVER BOSS returns for its second season with some new executives going undercover to take an inside look at their own companies. The new season will premieres in a special time period on Sunday, September 26 (10:00-11:00 PM, ET/PT) before moving to its regular time period (9:00-10:00 PM, ET/PT) on Sunday, Oct. 3.

Among the initial companies whose bosses have signed up for the undercover mission include:

  • NASCAR (Steve Phelps, Senior Vice President and CMO) — the sanctioning body for the #1 spectator sport in the U.S.
  • DirecTV (Mike White, Chairman, President and CEO) — the world’s most popular video service, delivering state-of-the-art technology to over 25 million customers
  • Chiquita Brands International, Inc. (Fernando Aguirre, Chairman and CEO) — a leading international marketer and distributor of bananas, fruits and salads
  • Great Wolf Resorts (Kimberly K. Schaefer, CEO) — North America’s largest family of indoor waterpark resorts.

Airdates and additional companies will be announced at a later date.

“We’re thrilled with this season’s new batch of bosses,” stated Stephen Lambert, creator/executive producer of UNDERCOVER BOSS. “The companies are some of the best known brands in corporate America, and clearly — with the likes of NASCAR, Chiquita, DirecTV and Great Wolf Resorts — we’ve got an interesting blend of industries.”

Each week, Undercover Boss follows a different executive as they leave the comfort of their corner office for an undercover mission to examine the inner workings of their companies. While working alongside their employees, they see the effects their decisions have on others, where the problems lie within their organizations and get an up-close look at both the good and the bad while discovering the unsung heroes who make their companies run.